LO4: Evaluation

 Evaluate how you met or did not met the brief/ proposal ideas/ appeal to your audience/ genre. 

My magazine The Wild Insider has both met and not met the brief. This is because The Wild Insider is a Nature and Wildlife magazine that does specify that it is about Yorkshire habitats, wildlife, plants and fungi but it doesn't specify that it stems from Sheffield. This could be a negative selling point because a potential reader looking for Local Events may be dissuaded from reading the magazine if they don't think it relates to their local area because Yorkshire is a large county. However it has met the specification to target a Sheffield audience because the magazine targets a diverse mass demographic which is what Sheffield is. My magazine has followed the brief as it is a new idea for a magazine, I have also made it be four pages which is the specification. I have also followed the briefs specification of using original or copyright-free assets in production (of which their are only the former).

My magazine The Wild Insider has met/followed the original ideas I set down in my proposal because I have kept the name and genres of the magazine the same being a Nature and Wildlife magazine. It also follows the original ideas I lay down in the proposal because I have made TWI target a diverse demographic of different people particularly based on ages. This can be denoted from the group/audience feedback that I got from my Google Form. I have also followed my proposal as I have followed the codes and conventions of the Nature and Wildlife genres so as to appeal to the already existing audience bases of the genres.

My magazine The Wild Insider appeals to my target audience because I made the visuals reflective of other existing magazines in the Nature and Wildlife genres. However I also went against the codes and conventions of the genres in order to appeal to a younger demographic which the magazine genres don't tend to do. I targeted an age group similar to my own (around 16-20+) this is because teenagers to young adults seemed to be a missed demographic in these genres meaning there was a gap in the market. Targeting a gap in the market means that my magazine stands out from the rest and therefore generates more sales compared to other brands.

My magazine The Wild Insider has followed the Nature and Wildlife genres during its composition. An example of how can be seen through the formatting of the pages of my magazine as I made the formatting quite open and spacious in order to put more emphasis on the main cover images and photography of the magazine. My magazine issue has a particular theme on photography making it also part of the Photography magazine genre. To show off the progression of photography skills and what a reader could aspire to take photos like I used one of the latest and best photos I had taken at the time. the connotations of the image is looking to the future and looking beyond. The focus on the main cover images and cover images of the magazine also allowed me to hone the house style colour scheme around the images on the page making each page look vibrant and new compared to the next. This is something I picked up on from the RSPB magazine Nature's Home as each issue of theirs has a different house style colour scheme based off of the main cover image of that issue which I thought was a good way to catch the readers attention. I also followed the Nature and Wildlife genres with how I formatted t